In just 2 hours you'll learn...
How thousands of executives and business owners are breaking free from alcohol with a new neuroscience backed method.
In as little as 90 days WITHOUT AA, rehab, or willpower.
Tues, Jan 27 @ 7pm EST
Where: From The Comfort of Your Own Home
$7 | Live Workshop | Limited Spots Available
In just 2 hours you'll learn...
How thousands of executives and business owners are breaking free from alcohol with a new neuroscience backed method.
In as little as 90 days WITHOUT AA, rehab, or willpower.
Tues, Jan 27 @ 7pm EST
$7 | Live Workshop | Limited Spots Available
As Featured In
As Featured In
It's 2026... alcohol could cost you millions this year...
Millions of dollars in lost revenue and profit.
Millions of seconds presently spent with your kids and loved ones.
And your health if you don't make a change soon...
But until now all you knew was AA or Rehab as the solution...
Sitting in a dark room in a circle forcing yourself to admit "you're an alcoholic" isn't what you need.
And those only have a 7% success rate...
What you need is a program built and designed for high achievers like yourself...
Surrounding by business owners, doctors, executives, investors, bankers and people who understand you at your level.
That's why we created "Project 90"
A method designed for high achievers like to break free from alcohol with a 98% reduction in just 90 days.
That scienticially rewires your brain to quit and break free for good...
Not just a few months like the stop start cycle you've likely been on...
To finally become Alcohol Free.
In This 2-hour workshop, you'll discover...
1.
The 3 neuroscience-backed phases to reduce your drinking by 98% in just 90 days — without AA or white-knuckling it
2.
Why willpower doesn’t work for high performers (and how your brain wiring is setting you up to fail)
3.
How alcohol may be quietly costing you hundreds of thousands — even millions — in lost energy, focus, and revenue
4.
The hidden ways alcohol is eroding your marriage, family connection, and leadership presence
5.
What to do instead of “cutting back,” “moderating,” or hiding the habit from your team and loved ones
6.
How 3,000+ business leaders have used this exact method to eliminate alcohol and reclaim clarity, control, and true presence
Who This Workshop Is For:
You’re a business owner, executive, or high achiever with a lot on your shoulders
You’re silently struggling with the pressure — and alcohol has become the go-to outlet
You feel distant from your spouse, disconnected from your kids, and mentally off
You’re a high-income earner who knows you’re operating at 60–70% because of drinking
You’re ready to take radical responsibility, without shame, and take back your full potential
You don’t want rehab, group therapy, or 12 steps — you want a modern, science-based solution that actually works
Who This Workshop Is For:
You’re a business owner, executive, or high achiever with a lot on your shoulders
1
2
You’re silently struggling with the pressure — and alcohol has become the go-to outlet
You feel distant from your spouse, disconnected from your kids, and mentally off
3
4
You’re a high-income earner who knows you’re operating at 60–70% because of drinking
You’re ready to take radical responsibility, without shame, and take back your full potential
5
6
You don’t want rehab, group therapy, or 12 steps — you want a modern, science-based solution that actually works
Ready to live an Alcohol-Free Lifestyle in 2026?
Secure your spot - $47 ONLY $7
Tues, Jan 27 @ 7pm EST
Introducing: Project 90
A 98% Proven method to reduce drinking in 90 days or less, studied and proven by the University of Washington.
Real People. Business owners. Executives. High Achievers... Real Results.
RONNIE
AUDRA - Veteranarian
JOE - Lawyer
DONNA
STANISLAUS
BEN - Physician
AMY
DAN
Reclaim Your Energy, Health & Happiness — One Choice at a Time
You've "made it" in life...
You’ve earned the income.
You lead the team, run the meetings, close the deals…
And yet — behind the success — something feels off.
You’re waking up foggy.
Your energy is inconsistent.
Your family feels distant.
And you’re not leading with the same fire you used to.
And you know exactly why.
Alcohol.
Not in a dramatic, rock-bottom way.
Not in a “lose everything” crisis.
But in a quiet, subtle, highly functioning way.
The kind of way that slowly robs your performance, clarity, and connection — without making a scene.
You don't need AA or rehab...
You’ve likely tried to cut back.
You’ve told yourself you’ll “take a break” after this event, this quarter, this deal.
Maybe you’ve even considered AA or rehab…
But let’s be honest — that’s not the environment for someone like you.
Standing up in a circle of strangers and saying, “I’m an alcoholic”?
Not going to happen.
You don’t want to surrender to a higher power.
You want to take back control of your mind, your performance, and your life.
Why This Works: The Science Behind "Project 90"
The Project 90 system is built around neuroscience — not identity-based shame.
It was studied by the University of Washington, which found a 98% reduction in alcohol among participants after 90 days.
This method doesn’t ask you to label yourself, confess to strangers, or rely on motivation.
It helps you rewire your habits, your environment, and your mindset — in a way that aligns with the high-level life you’ve built.
MEET THE founder of Alcohol free lifestyle
James Swanwick
James Swanwick is a sought-after business coach, keynote speaker, former SportsCenter anchor on ESPN, and the founder of Project 90 and Swanwick Sleep.
He’s most famous for helping entrepreneurs, high-performing businessmen, Hollywood celebrities and pro athletes quit drinking and achieve peak performance.
He pulls his wisdom from 8 years alcohol-free in which time he has built two 7-figure online businesses, and helped almost 100,000 people quit drinking, sleep better and enjoy amazing health.
Now, he’s pulling back the curtains to share exactly how to quit drinking, create a profitable and impactful business and career, generate youthful energy and transform your life.
YOUR HOST AND LEADING COACH AT AFL
David Gilks
David is a distinguished Medical Neuroscience Coach, trained at Duke University, and a certified Psychotherapy Coach through the renowned Kew Training Academy. With a unique blend of neuroscience-backed strategies and therapeutic expertise, David helps high-performing entrepreneurs and executives break free from alcohol and regain control of their lives—often in as little as 90 days.
At Alcohol Free Lifestyle, David serves as the lead coach, guiding clients through a science-based, results-driven approach that addresses the root causes of dependency—without shame, judgment, or outdated methods. His coaching methodology integrates brain science, behavior change, and emotional regulation, empowering clients to operate at peak mental and physical performance while maintaining their demanding professional and personal lives.
Frequently Asked Questions
We charge $7 for this workshop because it's not a fluff-filled webinar — it's a high-level, tactical breakdown of a neuroscience-based system that has helped over 3,000+ executives and entrepreneurs reduce alcohol consumption by 98% in just 90 days.
We want committed people who are serious about making a change — not freebie seekers. This is a powerful, results-focused experience, not a motivational talk.
You'll learn the full breakdown of the 3-phase Project 90 method that's helped high performers go alcohol-free — without rehab, meetings, or willpower.
We'll cover:
- How alcohol affects the high achiever's brain
- Why "just cutting back" never works long-term
- How to create a sustainable alcohol-free lifestyle that enhances your performance, clarity, income, and relationships
No. In fact, most people who go through Project 90 are high-functioning professionals: doctors, lawyers, CEOs, founders, executives, and business owners.
You don't need to be "out of control" to know that alcohol is holding you back. This is for people who are already successful — but know they're playing below their full potential.
Not at all.
Project 90 is not AA, rehab, or a 12-step program.
We never ask you to label yourself.
This workshop is about understanding your brain, your identity, and how to take control — using science, not shame.
You don't need to be.
This workshop isn't about forcing anyone to quit on the spot — it's about showing you what's possible when you understand how to rewire your behavior and eliminate the need for alcohol.
Whether you want to quit completely or reduce it dramatically, the system applies to both.
Therapy can be helpful, but this workshop gives you a direct, proven system you can apply immediately.
No vague conversations.
No weekly sessions.
Just straight, science-based strategy — built specifically for high-performing minds.
The workshop is a 2-hour live event where we go deep into the 3-phase framework and give you the tools you need to take action immediately.
You'll receive the date and time details as soon as you register.
And yes — replays are available if you can't attend live (but we highly recommend showing up live to ask questions and interact).
Yes. This was built for you.
Whether you're running a business, managing a large team, or carrying the weight of your family's future — we understand that high performers have unique pressure, and traditional programs simply don't work for that lifestyle.
This is built to fit your life, not disrupt it.
Absolutely.
Many participants come into the program because their relationship is strained… and come out with stronger marriages, deeper connection, and more presence at home.
We'll talk about how alcohol affects connection, presence, and intimacy — and how to rebuild those once you remove the fog.
At the end of the workshop, if you're interested in working with our team or joining Project 90, you'll have the opportunity to learn more.
But there's no pressure.
This event will give you value whether you take the next step or not.
You'll walk away with a clearer mind, a proven strategy, and a new path forward — one that doesn't involve waking up foggy, distracted, or disconnected.